News 2021 09 22

Today I'm making a first draft of the blog post about the 2021 Summer Cider Tour, it is below for you to check it out, it should be done into final version within few days.

The cider tour 2021 had several goals. The main aim was to promote Cidrerie Jara ciders and related products in regions where I want to sell in the future. I wanted to meet local people and with their help get in touch with professionals as restaurant and bar managers, wine shop and bio shop owners and persuade them to sell my ciders as one of theirs articles. Because of my previous connections most of the events were held in hackerspaces. The tour has been postponed because of my business but also because of the spread of the new covid 19 variants. At the end I've managed to present around Czech Republic, bit of Germany, Berlin and Switzerland in total in nine places for around one month. Below I'll make summary of what was achieved, what worked well and what I need to improve.